October 17, 2011
Price for Hero MotoCorp's first Hero branded bike "Impulse" announced..
Customers could say:
"The bike appears minimalistic (stripped down), so why pay the premium?"
"The bike appears minimalistic (stripped down), so why pay the premium?"
Hero MotoCorp has officially announced the price of the "Impulse". The Impulse happens to be the first product to bear the "Hero" (minus the Honda badge) brand name. The Impulse is essentially a Honda NXR 150 Bros, a Brazilian Honda model.
Powered by a carbureted, 150 cc, aircooled engine, the Impulse would most probably sport the same 150 cc block that does duty on the CBZ Xtreme/Hunk, maybe with slightly different state of tune.
Powered by a carbureted, 150 cc, aircooled engine, the Impulse would most probably sport the same 150 cc block that does duty on the CBZ Xtreme/Hunk, maybe with slightly different state of tune.
Price: Priced at Rs.66,800 (Ex-Showroom, Delhi), the impulse gets a price tag which is costlier than the Hero's own CBZ Xtreme (Rs. 63,725) by Rs. 3,000.
Launch Date: The Impulse will be launched very soon in a couple of days time around the Diwali celebrations.
According to me the pricing of the Impulse appears slightly overpriced for an air cooled 150 cc bike. Customers could say: "The bike appears minimalistic (stripped down), so why pay the premium, over say the CBZ Xtreme?"
Nevertheless, the Impulse is a unique "Dual Purpose" offering in the Indian market. It will be interesting to see how the Indian customer accepts the Impulse.
Hero Impulse: Photos [Courtesy: Zigwheels]
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After being separated from Honda, this is the first model who's will take on Honda's model. And, this model will bear down upon its rival namely Honda. The main part of the bike that is the design and look which induced the Indian onlooker.
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